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  • International Direct Marketing
    International Direct Marketing Discusses the current trends in international marketing, separately for ...

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    • Authors: Bruce D Barton, Kiran Desai, Jay Jaffe, H Lund, Maria Thomson, Robert O Davis
    • Date: Oct 1988
    • Competency: External Forces & Industry Knowledge>Actuarial methods in business operations
    • Publication Name: Record of the Society of Actuaries
  • Contrasting the Product Development Process between Traditional and Non-Traditional Marketing
    he was at National Liberty. He has worked in the direct response area since 1980. And I am Brad Smith from ... agent-sold product, but our involvement was to include a direct response product. I remember the beginnings of ...

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    • Authors: H Lund, Robert J Polilli, Bradley M Smith
    • Date: May 1988
    • Competency: External Forces & Industry Knowledge>Actuarial methods in business operations
    • Publication Name: Record of the Society of Actuaries
    • Topics: Life Insurance>Marketing and distribution - Life Insurance